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National strategy


For local data on smoking

  • Public Health England's Local Tobacco Control Profiles are a snapshot of the extent of tobacco use, tobacco related harm, and measures being taken to reduce this harm at a local level
  • ASH's Ready Reckoner tool provides local costs of tobacco broken down to regional and local authority level in England. This includes costs and the burden facing the NHS, costs for social care, smoking related litter and fires, and costs to the wider economy


Global and historical

  • The Royal College of Physicians - Smoking and Health (1962) report highlighted the link between smoking and lung cancer, other lung diseases, heart disease and gastrointestinal problems. Using the research of Sir Richard Doll and Sir Austin Bradford Hill, it made a strong epidemiological case for the harm done by smoking. It called on government to implement a raft of public health measures to reduce cigarette smoking, and on doctors to advise patients on illnesses caused and exacerbated by smoking, and to help patients stop smoking.
  • The true risk of smoking and benefits of quitting are outlined in Global Effects of Smoking, of Quitting, and Taxing Tobacco, a paper in the New England Journal of Medicine
  • The world's first public health treaty, the World Health Organization Framework Convention on Tobacco Control, took effect in February 2005.  The treaty commits nations to implementing scientifically proven measures to reduce tobacco use and exposure to secondhand smoke.
  • The Tobacco Atlas from the World Lung Foundation and American Cancer Society is a comprehensive study of the impact of tobacco around the globe
  • The Legacy Tobacco Documents Library contains more than 14 million documents (80+ million pages) created by major tobacco companies related to their advertising, manufacturing, marketing, sales, and scientific research activities.
  • The Low Tar Lie - how big tobacco created the myth of the "healthier" cigarette
  • (Sir) Richard Doll's 1950 paper Smoking and Carcinoma of the Lung revealing the link between smoking and lung cancer


  • U.S. National Cancer Institute's Monograph 19 concludes that mass media campaigns can discourage youth from starting to smoke, encourage adults to quit, change attitudes about tobacco use, work against tobacco marketing to reduce consumption. These campaigns are best done as part of comprehensive tobacco control program; however, well-designed campaigns can work in isolation.